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Welcome to Episode 202 of the Mile 40 Podcast! Bishoy Tadros sits down with Michelle Perchuk, career strategist, founder of MTV Coaching, and author of "Swimming in a Talent Pool." Michelle shares her powerful journey from immigrating to New York as a child from Ukraine, navigating her traditional Eastern European upbringing, and ultimately forging her own unique path in life and business.
Michelle reflects on seeking out mentors outside her family from the age of 14, walking away from a full scholarship in physical therapy, and building a career through the garment district, the dot-com boom, and eventually a staffing and recruiting business that was ultimately broken by Hurricane Sandy and the shift to electronic trading on Wall Street.
The conversation also covers the identity crisis that led her to leave a high-paying corporate career, the book she wrote as what she calls her divorce from the recruiting industry, and how she built her coaching business from a guest bedroom during the pandemic into an international practice featured in Forbes.
From early lessons in nonconformity and the importance of core values, to breaking through immigrant mentalities and overcoming professional setbacks—including the impact of 9/11, the 2008 recession, and Hurricane Sandy—Michelle reveals the transformative moments that reshaped her vision of success and happiness.
Tune in as we explore her transition from corporate leader to coach, the resilience it takes to persevere through uncertainty, and why the comeback is always greater than the setback.
Michelle Perchuk is a career strategist, former executive recruiter, and Forbes Council member who has helped thousands of professionals land the role they deserve. She is the founder of MTV Coaching, a career coaching service that helps individuals discover, design, and realize their career goals.
MTV Coaching is not your average coaching service. It’s a results-driven, high-touch practice designed for high-performing professionals, especially those in the tech and finance fields who are at a career crossroads and know they’re meant for more. Whether it’s a full pivot, a strategic promotion, or finally getting unstuck, Michelle helps clients stop settling and start designing careers they actually love.
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